During Fire Prevention Week, participating Domino’s Pizza stores in the U.S. delivered important fire safety messages on top of pizza boxes featuring Sparky the Fire Dog®. The messages on the boxes supported the theme for the Fire Prevention Week campaign, “Prevent Kitchen Fires!” and were a key element in NFPA and Domino’s efforts to work together to promote fire safety.
In addition, select customers who ordered from participating Domino’s Pizza stores throughout the U.S. during Fire Prevention Week were surprised when their delivery arrived aboard a fire truck. If all the smoke alarms in the home were working, the pizza order was free. If smoke alarms were not working, firefighters replaced the batteries or installed a fully-functioning fire safety device in the home.
NFPA, Domino’s and the Detroit Fire Department teamed up to kick-off the 2013 campaign. They surprised the Toliver family with the inaugural pizza delivery of the year on a fire truck. Detroit firefighters and Sparky the Fire Dog worked together to test the smoke alarms in the home, and to everyone’s surprise they were not working and needed new batteries. The group quickly recognized the seriousness of the situation knowing that, according to NFPA statistics, two-thirds of home fire deaths result from fires in homes with no smoke alarms or no working smoke alarms. Firefighters quickly remedied the problem by installing new batteries and when tested, the alarms were beeping once again.
The next time you are ordering pizza, remember to test your smoke alarms (they should be tested monthly) to make sure they are working because you could be rewarded with free pizza or better yet, you may find yourself replacing the batteries and that may just save your life.